Startup-Investor Fit

Note - this checklist is great for learning the concepts of founder/investor fit. If you'd like to create checklists for each investor you are considering, then use this checklist page.

A critical element when fundraising is finding good-fit investors for your startup. Not all investors will be a match, and that's ok!

This checklist is the definitive index for identifying if an investor is a good fit for your startup. Broken down into must-haves, good to haves, and nice to haves, the checklist covers things ranging from check size, geographic presence, all the way down to fund performance.

Use this checklist to familiarize yourself with startup-investor fit and get ready for your fundraise.